Art & wine is a company specialised in providing alternative leisure experiences in Madrid and Barcelona that makes a perfect marriage between art and wine tastings.
They wanted a new image that was closer to their target audience. It had to be elegant, modern, recognisable and that could be used in digital environments as well as on wine bottles, merchandising, posters and stationery.
We sought to combine two different typographies, giving prominence to the ampersand to highlight the concept of the union between the two proposals: painting and wine. The calligraphic style of the “&” sign gives the arty effect we were looking for.
We also created logos for detailed applications such as: corks, stamps or social network highlights.
client: Art & wine
agency: Xelmy Agency Andorra
concept: Aguacate and Mango
art direction: Aguacate and Mango
year: 2022